If you’re in search of the best website builder for portfolios to display your skills and make a good impression on potential customers or employers, you don’t need to search any longer. Soon, we’ll delve into the realm of portfolio website builders and assist you in finding the perfect one for your online project. It is essential for freelance designers, photographers, and artists to have an appealing online portfolio if they want to distinguish themselves from others.
Our top website builders for portfolios are designed to be beginner-friendly, ensuring that you can easily create an impressive display of your work with just a few clicks. By using these builders, you can showcase your projects, highlight your skills, and make a lasting impact on visitors to your site. To determine the best portfolio website builders, we have subjected them to a rigorous testing process. Our team of experts has thoroughly examined each builder on our list, assessing factors such as user-friendliness, design options, customization capabilities, responsiveness, and integration with third-party platforms.
We have ensured that the builders offer smooth customization options, making it easy for you to update the presentation of your work whenever necessary. We have also examined customer support and pricing plans to guarantee that you have all the necessary information to make an informed decision. Therefore, whether you are an aspiring artist or an experienced professional, selecting one of the top website builders for portfolios will enhance your ability to promote your work and elevate your online presence.
What Is A Portfolio Website?
A portfolio website serves as a platform for displaying your top works and establishing an online presence. In addition, it offers essential professional details about yourself. Consider your portfolio website as a virtual version of your business card. Once it is prepared, you can include it in your resume and even feature it on your social media accounts.
Apart from that, there are various other reasons to establish a portfolio website. An effectively designed portfolio website assists you in –
- Express your unique personality, showcase your experience and capabilities.
- Get clients and customers directly
- Appear credible, authentic and build trust
- Showcase the testimonials and your best work
Are you thrilled about the prospect of creating your portfolio website? Allow me to provide some information about website builders before I present a list of those that you can utilize to develop top-notch portfolio websites.
What Is A Website Builder?
In today’s world, it is now possible to build a portfolio website within approximately 27 minutes thanks to various user-friendly website builders. The great news is that 62 percent of the website builders in the market are offered for free. However, if you desire additional premium features, you can still create an outstanding portfolio website by investing an average of $8.55 per month.
What are website builders and how do they simplify the process of building a website?
Website builders are software and tools that make it possible to create a website that is both fully functional and responsive without the need for manual coding. These builders come equipped with widgets and features that are easy to comprehend, as well as pre-designed templates that can be customized to construct a portfolio website.
To put it briefly, website builders are easy to use and inexpensive. The great thing is that you have the option to try them out for free or use a free version to test these builders before making your final choice. Are you prepared to take a significant step forward in your career? Let’s get started!
The best portfolio website builders of 2023 in full
1. Weebly
was made with the mission of providing a user-friendly platform for creating online portfolios, and it has stayed true to its roots, even as it evolved into a versatile website builder. If you don’t mind a Weebly subdomain and some ads on your site, you’ll be delighted to know that you can use it for free, forever and ever, along with a 500MB storage limit.
Although Weebly offers a limited number of themes, don’t be discouraged. Each theme can be customized and adjusts effortlessly to any screen size, ensuring your portfolio appears impressive on all devices. Furthermore, Weebly’s website editor interface is exceptionally sleek and user-friendly, enabling you to perfectly refine your portfolio according to your envisioned design.
One aspect of Weebly that impresses us is its ability to efficiently handle various technical tasks without causing unnecessary attention. It automatically provides you with enhanced SSL security and, for the paid plans, offers advanced analytics and the opportunity to transfer a domain name.
Weebly is a perfect fit if you want a quick and easy setup. Spend a little time customizing your site and you’ll have a stable and comprehensive platform to display your work. The advantage of starting for free lets you try out its features before making a commitment – it’s a situation where everyone benefits!
What about Weebly SEO?
Weebly offers specialized apps and tools that assist with improving your ranking. Through its native image uploader, you can effortlessly include meta tags for any uploaded images. Furthermore, Weebly simplifies the process of adding a blog to your portfolio website, thereby enhancing the SEO of your Weebly Portfolio Website.
The majority of Weebly Apps can only be used with the Premium plans, so if you want to enhance the visibility of your portfolio, it’s a good idea to invest in the Premium plans. However, if you’re not ready to invest, you can still utilize the free SEO tools and refer to Weebly’s SEO guide for assistance in the process.
2. Wix
Since its inception, Wix has been enabling its users to design visually appealing portfolios by providing them with excellent features and tools. When using Wix’s portfolio service, you can anticipate obtaining all the necessary elements, such as the ability to utilize custom domains, receive free web hosting, and effortlessly integrate with various social media platforms. With just a single click, you can link your social media accounts, allowing your visitors to effortlessly browse through your most recent updates and posts directly from your website.
Thanks to Wix’s user-friendly drag-and-drop editor and intuitive tools, you can create an impressive portfolio without needing technical skills or coding expertise. With this platform, you can easily include personal bio pages, a CV, and even showcase client testimonials and services.
By using Wix to build a portfolio site, one can explore numerous options. Our testing phase involved utilizing an extensive range of design elements, such as personalized color palettes, fonts, animations, and scroll effects to ensure our site’s uniqueness. Additionally, with Wix, users have the ability to exhibit an unlimited quantity of top-notch photos and videos.
Wix provides a hover effect for design that reveals project names when users hover over an image, ensuring a sleek and clutter-free site. With Wix, you can achieve a beautiful portfolio that balances aesthetics and functionality, capturing attention.
3. Cargo
Cargo is a highly innovative website builder that offers abundant creative control, enabling you to explore and generate unique designs. It offers a diverse range of distinct templates, allowing you to choose between avant-garde aesthetics or classic styles. Furthermore, its user-friendly interface allows you to finely adjust your pages. The greatest advantage is that you can construct your entire site without any expenses until you are prepared to publish it, making it an appealing option for those who wish to unleash their creativity without incurring immediate costs.
This particular website builder definitely has a stronger and more distinct quality compared to other similar ones, which could be advantageous or disadvantageous depending on what you desire. The provided templates are all visually appealing and daring, making them most suitable for individuals seeking to differentiate themselves from others, whether it’s for photography or writing purposes.
The site builder should be praised for its wide selection of fonts, and even more fonts will be added in the future. Furthermore, every template is responsive and functions on various screens. Additionally, Cargo provides exciting animated image effects that you can experiment with.
In addition to its surface features such as an online template editor that combines simplicity with customization, this offering includes 6GB of image cloud storage, unlimited pages, unlimited bandwidth, the ability to transfer a domain name if necessary, as well as a plethora of assistance and support resources such as tutorial videos.
4. IM Creator
IM Creator, founded by a former Wix employee, offers a different approach compared to its drag-and-drop competitor. Although it does not reach the same level of success, it still has many valuable features. Utilizing the latest HTML5 technology, IM Creator includes beneficial add-ons such as e-commerce and domain name support. While this advanced platform may appear intimidating to some, it is an ideal choice for experienced portfolio builders who desire extensive customization options.
IM Creator offers a white label plan called IM XPRS, which allows professional web designers to create client websites on the platform. This plan is designed for individuals with extensive experience in web design, but it does not require any knowledge of coding to get started.
There is a wide range of themes and looks available for selection, and we appreciate how the themes come with pre-filled content. This allows you to simply modify the existing sample material instead of beginning from the beginning, which can feel more overwhelming.
IM Creator allows you to delve deeper into website building and customizations. The site editor offers a range of gallery and slideshow options, along with image effects to apply to your uploaded pictures. Additionally, you have the freedom to change various elements, such as fonts and page margins.
If you want to distinguish yourself from others, IM Creator is an excellent option due to its extensive selection of templates and comprehensive editing options. However, it does require a greater amount of time and effort compared to other website builders.
5. Krop
Krop goes beyond being a typical portfolio builder – it’s a dynamic platform that smoothly integrates a creative jobs site with the ability to build portfolios. This strategy guarantees that your work catches the attention of industry professionals who possess a clear understanding of their preferences.
Krop’s portfolio builder and exceptional templates are the preferred choice for both established and aspiring creatives. With a vast selection of beautifully designed templates, you can effectively showcase your talents in a captivating manner. This platform allows you to make a strong impression in your desired field and surpass the competition.
Setting up a website is a fast and simple process. If desired, you have the option to register a personalized domain. Additionally, making adjustments to the design and layout of your pages is a straightforward task. Moreover, you receive convenient additional features such as Dropbox and Instagram synchronization, along with integration with Google Analytics.
Krop caters to both CSS experts and beginners. If you have CSS knowledge, you can have complete control over your website’s design. However, if coding is not your area of expertise, you can still use Krop’s uncomplicated site editor to easily select colors and fonts with minimal effort.
As you build your website, you can also explore job opportunities on the same platform. Krop provides a job section where renowned employers post thrilling gigs. Additionally, you can test out their service for 14 days without any risk.
6. Squarespace
If you enjoy websites that have plenty of white space and a minimalist design, then you will definitely appreciate Squarespace and its stunning templates. Squarespace is especially well-suited for artists, photographers, and graphic designers who aim to captivate their audience with their creations.
You can answer 2-3 questions during onboarding to see the templates that are most suitable for your needs.
The website does not offer a free plan, meaning you will need to pay $12 per month to use it. Additionally, if you desire to include an e-commerce feature and sell your products, you will have to choose the $26 per month plan. This pricing is similar to other website builders available in the market.
Can we discuss the $12 plan in a more detailed manner? Specifically, what do you receive in exchange for the monthly payment?
With unlimited bandwidth and storage, you receive an attractive and straightforward website, which is especially beneficial for individuals wanting to upload numerous high-resolution images. By choosing the yearly plan, you can incorporate your own domain name without any additional cost. Additional features include SSL protection, round-the-clock support, website metrics, and the ability to have two users contribute to your website.
This encompasses all the necessary components for a portfolio website.
Squarespace is an excellent website builder that offers all the necessary features for a high-quality portfolio website. The most outstanding aspects of Squarespace are its visually appealing templates, which are designed professionally, and its integrated tools that cover various needs. It is important to note that Squarespace includes exceptional marketing tools that are highly regarded. From tools for email campaigns to those for designing Instagram stories like Unfold, Squarespace fulfills all your marketing requirements for your portfolio website. In conclusion, Squarespace is the ultimate comprehensive platform for creating the best portfolio websites.
What about SquareSpace SEO?
If your portfolio cannot be found by search engines, then you are deprived of several advantages of having an online portfolio website. However, there is no need to worry as Squarespace provides you with all the necessary tools to enhance your portfolio for search engine optimization.
You have the option to add relevant keywords to your pages and images, making them easily searchable and indexed by search engines. SquareSpace offers a comprehensive SEO checklist to help you optimize your website for search. These SEO guides are highly valuable and come in both text and video formats, which is fantastic.
The visibility of your portfolio website on Google is also influenced by the number of pages it has. To improve its visibility, you can easily incorporate a blog into your website. The blog provides an opportunity to share the narrative behind your creations and discuss your values as a creator.
7. Pixpa
Pixpa stands out from other site builders and is most appropriate for cost-conscious creative professionals seeking to establish a website showcasing their portfolio of work. It caters to a range of creative individuals, including photographers, videographers, designers, artists, bloggers, and vloggers, by providing a straightforward platform to set up a professional business website effortlessly.
Creating a portfolio or website using Pixpa is an enjoyable process, thanks to its wide range of options. With over 20 customizable, responsive, and attractive themes available, as well as 10 gallery layouts to display your skills and work, Pixpa offers the tools necessary for any creative professional. Notably, its e-commerce functionality matches that of Woocommerce and Shopify in terms of power and capabilities.
Once you sign up and begin using Pixpa, answering three basic questions is necessary for Pixpa to recommend the most suitable template.
Pixpa requires payment for building a portfolio website, as they do not offer a free version. The pricing for this service begins at $8 per month and includes all necessary features. With the starter plan, you can also establish an E-Commerce store to sell your digital prints.
During a 15-day trial period, Pixpa allows you to experiment with the drag and drop options and evaluate the interface before making any payments. Throughout this trial, all of Pixpa’s features will be accessible.
In addition, Pixpa provides a 50% discount to educators and students who are creating a website. This serves as a valuable encouragement for individuals involved in education who require a platform to store their various digital resources including presentations, files, and pictures for their classes.
The pricing is transparent and includes everything, ensuring that you won’t encounter any unexpected costs later. In addition, you have the freedom to cancel your account at any time.
When using Pixpa to build an online portfolio, the most advantageous aspect is that you can obtain stunning and professional templates at a reasonable price. Additionally, the E-commerce capabilities are comparable to those of Shopify. This greatly simplifies the process for creative individuals to showcase and sell their creations. It enables the sale of a wide range of items, such as music, software, videos, and e-books. Moreover, if you collaborate with clients, you can utilize the website’s features to share your work with them and receive feedback, enhancing the overall professionalism of the experience.
What about Pixpa SEO?
Although Pixpa does not have any SEO tools or features, its basic SEO optimization features are sufficient to assist you in achieving a high ranking on Google. My friend Abhishek Bali has utilized Pixpa for his photography portfolio website, and as evident, it currently ranks at #2 for the keyword he has optimized his website for.
Pixpa provides a straightforward SEO guide for photographers and creatives, which can be easily followed by anyone without feeling overwhelmed. By following all the mentioned steps, your SEO will be fully optimized.
One more advantage of Pixpa is that it automatically generates a website Sitemap when you publish different pages on Pixpa.
8. Strikingly
Strikingly, which entered the website builder market in 2012, gained popularity despite launching several years after its main rivals.
Strikingly is a website builder that is particularly useful for creating a portfolio website with a single page layout. This layout allows for a comprehensive view without the need for multiple pages, making it appealing to small businesses and marketers. Strikingly’s primary goal is to make the process of creating a dream portfolio website accessible to everyone. This user-friendly approach is evident in its beginner-friendly editor and the availability of valuable support resources.
Taken together, Strikingly is an effortless and user-friendly website builder that offers attractive and adaptable designs, essential features, excellent blogging tools, and exceptional value for its cost.
The free forever plan offered by Strikingly enables you to create a basic website, utilizing its main features such as unlimited sites, 5 GB monthly bandwidth, 500 MB storage per site, a Strikingly.com domain, 24/7 support, and a simple store where each site can have 1 product. However, it is important to note that this plan does not include SSL (https).
In order to have more than one page or use a custom domain, it is necessary to choose a paid plan. The Limited Plan, priced at $8 per month, will include a domain and an online store with five products, but it will still display Strikingly ads.
The Pro plan, priced at $16 per month, offers password protection and unlocked site search. It allows for up to 3 sites. On the other hand, the VIP plan costs $49 and grants access to all features, including newsletter tools and English phone support.
What About Strikingly SEO?
Unfortunately, there is some rather disheartening information to share. The majority of reviews for Strikingly indicate that achieving a high ranking is not feasible with this platform. There are numerous factors contributing to this, and I will address them individually.
With Strikingly, it is challenging to create multiple quality pages with optimized meta titles. However, having only one page in your portfolio limits the optimization potential for search engine visibility on your website. Generally, the more pages you can optimize with quality content and meta titles, the higher the likelihood of improving your website’s ranking.
In addition, there are other problems that make it challenging to improve the ranking of your website, such as unnecessary domain URL redirects and the need for manual sitemap submissions to Google.
In cases where a portfolio does not need to be ranked, a minimal one page website is ideal for certain individuals.
9. WordPress
With its flexibility, WordPress.com is one of the most popular website builders hosting over 33% of all websites on the internet today. Whether it is a portfolio website or any other type of website, such as a blog, small business, online store, marketplace, or online course, WordPress.com can be used to build anything.
WordPress separates design, content, and functionality, unlike other simplified website builders. This means that regardless of the design you are using, you can add any type of content. Additionally, you have the flexibility to change the design without needing to modify the content or impact other areas when adding features to a specific area.
WordPress utilizes a robust templating engine to handle the website’s design. This engine enables creators to develop unique templates known as “Themes.” Alternatively, users can select from a multitude of pre-designed WordPress themes offered by the WordPress website builder.
Given the abundance of templates available, it is easy to become overwhelmed when trying to select the appropriate one. Taking your time and previewing the themes through the “Open Live Demo” button is a helpful suggestion.
WordPress.com remains free indefinitely and offers basic features such as a WordPress domain. However, if you desire a website with a personalized domain, top-notch email, live chat, and an ad-free experience, upgrading to the personal plan is necessary. This plan costs only $2.64 per month when billed annually. Don’t you find this incredibly affordable? The personal plan is ideal for personal use as it includes essential Jetpack features, a variety of free themes, essential design customization options, and 6 GB of storage, among other benefits.
The Premium plan is great for freelancers and costs $4.62 per month when billed annually. It offers various benefits such as access to advanced design tools, CSS editing, 13 GB storage space, Google analytics support, etc. Both the Personal and premium plans are suitable for blogs and personal sites.
For business and online stores, the available plans are Business for $10.57 and eCommerce for $19.02.
Best Features Of WordPress
- WordPress is simple. Nothing gets in the way of you getting your website up and your content out on the Internet.
- WordPress is very flexible. You can create any type of website.
- With WordPress, you can publish your content with ease.
- Powerful publishing tools.
- User management. WordPress gives different access to different roles. (i.e), administrators who manage the site, writers who create content, editors who work with that content will have different profiles and features to manage.
- Media management. We can easily and quickly upload images and videos to WordPress.com
- Easy theme system.
- Plugin Directory. There is a plugin directory with thousands of plugins for the features that are not in the WordPress core.
- The comments tools are everything you need to create a forum of discussion.
- WordPress is search engine optimized. There are numerous SEO plugins to take care of your SEO.
- Easy installation and easy upgrades.
10. Adobe Portfolio
Adobe Portfolio is designed for individuals who require a personal portfolio website but prefer minimal effort. It includes sophisticated themes that are ideal for photographers, graphic designers, and illustrators. Adobe Portfolio is a website builder provided by Adobe and is directly connected to Adobe Lightroom collection sets. Therefore, you can easily upload images from Lightroom directly to your portfolio website.
Once you access the website Builder, two options will be presented to you – either a portfolio of work or a welcome page. Regardless of your choice, you will have the ability to construct a comprehensive website and include extra pages.
You will be able to create a full-featured website and add additional pages, regardless of which one you choose.
When you access Adobe Portfolio’s templates, you have the option to choose from a selection of 12 elegant and stunning models. It is possible to modify the chosen template at a later stage. Once you have selected a template, you can easily sync photos from your Adobe Lightroom collection to the website. This process enables people to create a complete Adobe Portfolio website in a mere 15 minutes, which is truly impressive.
Adobe Portfolio website builder provides two plans: Creative Cloud (photography) and Creative Cloud (all apps). The annual billing for Creative Cloud (photography) is $9.99 per month. This plan grants access to Adobe Fonts’ portfolio website fonts as well as Photoshop and Lightroom.
By subscribing to the Creative Cloud – all apps plan for $52.99 per month, one will gain access to all Adobe Creative Apps, including Photoshop, Illustrator, Design, and more.
Best Features Of Adobe Portfolio
- Elegant layouts
- Flexible custom design
- Responsive design – your layouts or templates look great in any screen size.
- Live editing
- Painless customization.
- Sync with Adobe Lightroom collection.
- Custom domains.
11. Portfoliobox
Portfoliobox is recognized for being among the most user-friendly and secure website builders for creating a portfolio website free of charge. It caters specifically to individuals in creative fields, offering features such as blogs, galleries, appealing profiles, eCommerce capabilities, and numerous other options. With this platform, creative professionals can effortlessly display their services and work through a portfolio website.
There is no requirement for coding when creating or modifying content. You have the ability to design both the template and layout of your choice, which includes a complimentary domain.
Portfolio Box offers various page layouts that you can incorporate into your website.
Portfoliobox offers a forever free plan, however, it has limitations on hosting images, pages, and products. To enhance your experience, you have the option to choose from the premium plans – Light, Pro, and Pro Plus.
For a monthly fee of 0.9 USD, subscribers can gain access to 100 images, ten pages, ten client gallery images, and ten products. Alternatively, other platforms provide additional storage for images and products, a free domain, activated advanced styles, as well as round-the-clock support, among other features.
Best Features Of Portfoliobox
- Beautiful portfolio galleries.
- Online eCommerce
- Personal blog
- 24/7 support
- Powerful visual editing tools
- Google Analytics to improve your rank.
- Customization of page templates.
- Portfoliobox provides a free domain name for premium accounts.
12. Smugmug
Smugmug, designed specifically for photographers, is a website builder for creating portfolios. It offers features such as storing, sharing, printing, and selling photographs. Smugmug provides unlimited storage, strong organization capabilities, security, privacy, remarkable sharing tools, and more, making it an all-encompassing solution for photographers’ portfolio websites.
Now, let’s take a look at the website builder.
Upon registering with Smugmug, you will immediately encounter an abundance of exceptional, uncomplicated, and aesthetically pleasing templates like none other.
You have the flexibility to customize all of these templates and make changes to them as you wish. Afterwards, it provides step-by-step guidance for incorporating photos, making customizations, and so on.
Smugmug provides a 14-day free trial to experience all of its features. Upon the conclusion of the trial, you are required to upgrade the site to one of their four subscription options, including Basic ($8 a month), Power ($11 a month), Portfolio ($29 a month), and Pro ($50 a month).
The variation among these plans lies in the number of features they provide. If you are an amateur and solely interested in showcasing your work through a visually appealing gallery, then the Basic plan would be suitable for you.
If you choose the Pro plan, as a professional, you will be able to utilize all of the features offered by Smugmug.
If you are interested in creating a professional portfolio website, you have the option to select the Portfolio plan. With this plan, you will gain access to features such as watermark protection, integrated eCommerce, and order fulfillment, among others.
Best Features Of Smugmug
- Safeguard your work. You can decide who can see your galleries, photos, or pages.
- SEO optimization to increase your site’s visibility.
- You can share your perspectives and photos with a community you care about (friends, family, etc.).
- You can protect and preserve your work forever.
- Online eCommerce shop.
- Trademarking
- Powerful SEO tools.
- There are fewer steps and less hassle in uploading, organizing, and curating your photos.
To ensure that potential recruiters or clients recognize you, it is advisable to create multiple portfolio sites with distinct characters and styles. Additionally, remember to link your portfolio to your resume, as this will facilitate easy access for recruiters, interviewers, or hiring managers to assess your UI/UX design skills.