Real estate agents should stay organized to successfully handle multiple tasks simultaneously.
If you work online, this can be extremely difficult.
However, there are certain actions you can take to simplify the situation.
Utilizing real estate chatbots offers an excellent means of effectively managing your business, establish connections with clients, and stay at the forefront of operations.
Is there a way to utilize bots in real estate sales? And how can one decide on the suitable software? Is there an ideal chatbot solution specifically designed for the real estate industry?
Considering the situation
We will address each of these questions individually in a systematic manner.
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If you are interested in learning about how other businesses utilize chatbots, here are some additional articles that may catch your attention.
Let’s start by focusing on the most important thing—
What is a real estate chatbot?
A real estate chatbot is an artificial intelligence helper that is capable of addressing inquiries related to purchasing, selling, and renting properties. This virtual assistant can respond to queries about the procedure and offer updates regarding the progress of a sale or purchase. Additionally, it has the ability to arrange appointments and gather contact information of potential customers found on the internet.
In its most basic form, chatbots have the ability to imitate conversations and dispatch messages to clients. The mechanisms behind a bot can involve either artificial intelligence or pre-determined conversation scripts.
In recent years, there has been a rise in the popularity of chatbots for automating repetitive tasks. For example, rather than typing out the same message repeatedly, you can utilize a chatbot to automatically respond on your behalf.
Best chatbots for real estate
When considering chatbot apps for real estate, it is important to determine which one is the most suitable. It is advised to prioritize providers that offer lead capture, real-time updates, and automatic listing distribution features. In addition, one should also take into account the costs associated with each platform.
Presently
Is there a chatbot in the real estate sector that outperforms others in terms of quality?
In order to assist you in making a decision, here is a comparative table showcasing the top choices available.
Now, let’s examine the real estate bots and delve deeper into their comparisons.
1. Tidio
Tidio is a popular chatbot and live chat for real estate agents with thousands of users and positive reviews. It is a feature-rich free customer service and marketing platform suitable for businesses of all sizes, making it a perfect solution for lead generation and answering FAQs. Additionally, Tidio offers various templates containing chatbot conversation scripts specifically designed for real estate businesses.
Tidio can also be used as free CRM software. By utilizing Tidio’s customer segmentation features, you have the ability to label visitors, establish customer databases, and categorize your audiences based on their interests such as buying, selling, renting, houses, apartments, and more.
Key features:
- Mobile app for notifications and quick query management on the go
- Easy integration with websites (plugin) and Facebook pages (through a Facebook account login)
- Advanced functionalities such as canned responses , visitor insights, and message sneak-peeks
- Robust tools for analytics, chatbot performance, and bot message flow click-through rates
- Built-in help desk ticketing system and marketing automation tools
- Omnichannel communication and multi-language chatbots
2. MobileMonkey
MobileMonkey allows businesses to implement chatbots on popular messaging platforms like Facebook, Instagram, SMS, and web chats. It offers all the necessary tools for businesses to build and configure chatbots, including a visual chatbot builder, templates, and artificial intelligence (AI) functions. Additionally, MobileMonkey provides numerous integrations with external services, simplifying the process of connecting bots to CRM or sales tools.
- The Dialogues panel within the bot editor tool is easy to use and it has many features related to writing your custom chatbot scripts
- You can organize your chatbot conversations in folders and reuse them in various chatbots
- Many SMS features such as mass text messages for marketing
3. ChatBot
ChatBot is a platform for chatbots that requires payment. It offers features such as real-time updates and automatic distribution of listings. Furthermore, it includes lead capture capabilities such as a form widget on your website. This feature enables visitors to provide their contact details and allows you to pursue potential clients. Moreover, it supports various integrations, making it an excellent option for real estate agencies.
- Countless integrations with popular sales and customer service tools
- ChatBot can be connected to Brivity and other CRM systems, which makes it easy to keep track of your clients and manage tasks
- A robust API for setting up custom bot triggers and detailed analytics
4. Tars
Tars, a customer service chatbot, assists businesses in communicating with their customers by answering questions, offering support, and managing transactions. This makes it highly beneficial for the financial and banking industry, and even real estate agents can benefit from it. Moreover, it aids in keeping track of ongoing listing appointments and suggests open houses or viewings to potential buyers.
- Over 100 real estate chatbot conversation templates available (rental screening, property valuation, apartment locating services, etc.)
- Many integrations, including Slack, Salesforce, Google Analytics, Zendesk, and Zoho
- Natural language processing (NLP) bots with conversation analytics and built-in optimization tools
5. Collect.chat
Collect.chat is a beneficial resource for businesses seeking to enhance their customer support or sales procedures. By automating laborious tasks typically done manually, it enables you to save both time and money. Additionally, Collect.chat allows you to create bots for your website chat or construct personalized chatbot pages with distinct URLs. Furthermore, the application offers various features that facilitate the customization and utilization of chatbots for real estate screening and sales purposes.
- Three chatbot templates for real estate (virtual real estate agent, mortgage assistance survey, and mortgage help)
- Drag-and-drop chatbot building tools with a heavy focus on lead generation functionalities
- Responsive customer support team ready to answer your questions any time of the day
6. Engati
Engati’s chatbot can function as a virtual agent, linking you with multiple buyers, renters, and sellers at the same time. It offers opportunities to individuals looking to rent or purchase a property and collects their contact information. Moreover, the chatbot aids in enhancing your rental listing procedure by evaluating potential clients while also engaging online leads and enhancing their overall customer experience.
- You can use Engati’s SMS integration to send text messages
- This software allows you to build real estate chatbots for 16 different channels including Telegram, WhatsApp, and Instagram
- The customer care team is responsive and ready to help
7. Landbot
With Landbot, you have the ability to construct chatbots for a live chat widget or create conversational AI landing pages. Landbot allows you to generate uncomplicated chatbots quickly, without the need for coding. It also includes a comprehensive collection of captivating chatbot designs that are readily customizable and can be connected to your property management system.
- You can deploy your chatbots as independent landing pages
- Many chatbots are available out of the box
- WhatsApp automation features
8. ManyChat
By utilizing ManyChat, you can develop chatbots that enable your clients to conveniently arrange property viewings through social media. If you employ ManyChat for constructing real estate chatbots on your Facebook page, you can take advantage of the platform’s preexisting tools. For instance, you can establish Facebook marketing campaigns including advertisements that prompt users to engage in Messenger chats. Additionally, you have the option to create a chatbot that addresses frequently asked questions from prospective buyers or employ Messenger and Instagram bots to book property viewings.
- A free plan that allows businesses to get started with chatbots without any upfront costs
- Real estate chatbot template is available in the editor and it’s easy to customize
- Great option for real estate businesses interested in using social media as their main channel for customer engagement
9. ReadyChat
Even though ReadyChat is not specifically designed as a chatbot tool, it is still a valuable option for those seeking an alternative to a chatbot. It functions as a chat widget on a website and is managed by skilled live chat agents. By utilizing ReadyChat, you can easily present your property listings and a specialized team of ReadyChat operators will handle initial communication with potential home buyers on your behalf. In addition, their customer support experts are capable of offering advice on how to enhance your listings. With these various features, ReadyChat proves to be an ideal tool for the real estate sector.
- Focused on the real estate market and operating in the same niche for years
- You don’t have to design chatbots or complex automations—agents will handle everything on their own
- Opportunity to consult the company and enhance your processes
What jobs can chatbots do for real estate?
Real estate chatbots have a wide range of applications and can perform tasks equivalent to those done by agents. They can be utilized in numerous ways to foster business growth. The following are examples of how real estate chatbots can be utilized:
1. Lead Generation
Once a user visits your website, a real estate chatbot initiates a conversation with them to ascertain their purpose for visiting, whether it be buying, selling, or renting. The chatbot proceeds to request their contact information and tailors the interaction accordingly. Additionally, chatbots proactively contact potential leads and send them pertinent emails and broadcasts containing property listings, promotions, and campaigns related to rental homes, utilizing the information provided earlier.
2. Building customer profiles
In order to provide improved suggestions and property results, a chatbot has the ability to inquire about their preferences by asking questions.
To gather relevant customer information, a chatbot may inquire about the desired location (city or area), budget, preferred property type (apartment, house, or room), and additional specifications such as furnishing choices and amenity preferences. This collected data is utilized to generate customer profiles which aid in offering tailored property options and listings.
3. Answering all queries
Customers have numerous queries that require responses, many of which are trivial and repetitive. By integrating your agency’s database and FAQ documents into your chatbot, you can address all of your potential clients’ questions. Additionally, an AI chatbot can utilize existing and acquired data to answer personalized queries such as “what is the cost of a property in (place)” or “where can I find a property within my budget.”
4. Scheduling property viewing
It is difficult to schedule and manage viewings while also managing customers.
Your chatbots enable prospective clients to schedule viewings online, using your agents’ available day and time slots.
5. Giving 360° virtual tours
In cases where users are unable to personally view a specific property they are interested in, they have the option to choose a 30° virtual tour. This virtual tour enables them to view both the interior and exterior of the property.
During the pandemic, when going outside was not allowed or advised, this feature proved to be particularly helpful.
6. Following up with customers
By contacting customers directly after property viewings, Travel Chatbots can follow up on their purchase decisions or any additional recommendations they may need. This boosts engagement with potential buyers and enhances the likelihood of making a sale.
7. Checking for mortgage options
By connecting your chatbots with partner banks and organizations, users can be informed about their funding options, as well as find out if they qualify for a mortgage.
8. Managing properties
There are real estate companies that do not serve as intermediaries. Instead, they choose to function as a platform and eliminate the need for a middleman. In these agencies, Travel Chatbots also utilize property management software to assist property owners in managing their single or multiple properties on the platform. The chatbot handles various tasks, such as generating leads, streamlining processes, facilitating customer transactions, and overseeing interactions and payments. This approach reduces the need for human resources and allows efficient management of numerous customers, resulting in cost savings.
9. Analysing market trends
By programming your chatbots, you have the ability to import the collected data into analytics tools. This will enable you to gain insight into the market and its current demands. You will be able to comprehend search queries, stay up-to-date with the latest trends, and make predictions on investment opportunities, marketing campaigns, property prices, and market conditions. This will lead to better results and help you remain informed.
10. Collecting reviews
After making a sale, it is crucial to contact the customer and obtain reviews. Utilize your Artificial Intelligent chatbot to achieve this by sending customized emails requesting them to complete customer experience surveys or directly seek feedback through an ongoing communication channel.
Collecting reviews aids your organization in comprehending the quality of the service it provides, as well as identifying the strengths and weaknesses in its strategies.
You can also display them on your website or other business platforms in order to enhance credibility and appeal to a larger customer base.
What are the benefits of using real estate chatbots?
When discussing the uses of chatbots in real estate, it is impossible to ignore their benefits. The advantages of utilizing chatbots in the real estate sector are so significant that not utilizing them can hinder progress.
Real estate agents find their life eased by chatbots due to the following reasons.
1. Round the clock availability
Because people are constantly thinking about homes, it is extremely important to always be accessible. However, real estate agents are not consistently accessible due to their hectic schedules, which encompass conducting live property showings and fulfilling sale timeframes. To alleviate this burden from agents, chatbots are accessible around the clock, even outside of regular business hours, and provide immediate responses to inquiries in real-time.
2. Response in real time
Chatbots in the real estate industry have the ability to promptly reply to users right after their visit. This aids in obtaining a higher number of potential customers and comprehending their needs through interactions when they are most engaged. An additional advantage is that these discussions can occur during late hours, even when there are no human agents present. This leads to improved conversion rates since prospects remain engaged at all times, regardless of the time.
3. Improve time management
Using chatbots undoubtedly saves time as they function as personal assistants to schedule property viewings for live agents and prepare market analysis and insights, thereby reducing agents’ research time and boosting productivity and sales.
4. Better engagement
Chatbots enhance overall engagement and accelerate the conversation process by meticulously recording each conversation, tailoring interactions to the customers’ profile and preferences. They possess the ability to communicate proficiently in multiple languages, which is based on their programming and training. Furthermore, their real-time availability, operating round the clock, empowers them to promptly address all customer inquiries and offer personalized property suggestions.
5. Keep track of conversations
Chatbots have a feature called one view inbox or omnichannel, which enables agents to monitor all discussions with customers and prospects. This feature consolidates conversations from different channels and timelines into a single inbox, ensuring that agents always have the necessary context for any conversation.